Career

Becoming a Star Performer in your Career
So what's the difference between a star performer who can name his/her salary and get whatever job he wants, and someone who can't? Very successful people tend to put a lot of effort into improving themselves. Coach Dean Smith of the University of...
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Preventing Mid-Career Burnout Article
Jeremy had all the symptoms of mid-career burnout. A 29-year-old buyer in the purchasing office of a Bay Area company for four years, he was having a hard time staying focused and completing projects at work. He also had low energy, no...
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Internet-Marketing

How Search Engines Connect Sellers and Buyers
Maggie knows how to find what she wants. She lets her fingers do the walking – not in the Yellow Pages, but at Google.com. She wants to learn about bread baking, and you have just written Bread Baking Made Simple, and you sell some great...
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Buzzwords vs Effective SEO Keywords
Ever see a website that seems to speak a foreign language...in English? We encounter many SEO client websites that rely on buzzwords in the page copy to get the word out about their product. The problem lies with visitors who may not be familiar...
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Success With Newsletters
Newsletters really DO work! With just a small amount of effort on your part they will work for you, even if your marketing budget a small. Customer orientated newsletters are a wonderful way to market your business when on a budget. You can...
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15 Reasons To Write An E-book And Then Give It Away
1. People will visit your web site to get the free valuable information. 2. Advertise your products or services in the e-book. 3. You will become known as an expert on the subject of the e-book. 4. Offer the e-book...
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Marketing ARTICLES:

What Our CAT Taught Me About Marketing!
Toby is one of our two family pets (both cats). He is quite astute, and he has learned one of the most basic tenets of selling - stick with what works! Many of Toby's days are spent perched on the top of my monitor as I work here on my...
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The Benefits of Ebooks for Your Business
No matter what type of home-based business you operate, chances are ebooks are already or should be part of it. Most of us are familiar with the term and probably have seen at least one ebook, but you may not have realized how beneficial they could...
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E-commerce - Booming in the 21st Century
What really is e-commerce? Undoubtedly, you have heard so many "e" words; e-mail, e-book, e-trade and more. "E" stands for electronic. E-commerce is carried out over the internet, electronically. We can say it is B2B, business to business,...
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Getting Noticed!
One of the best ways to get your name out in your local community is to become a sponsor. A few hundred dollars gets your company name on little League caps; a little more, perhaps an ad at a roller rink. Donate money or materials to the local...
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