Career

Rethink Your Career Transition
Are you going nowhere in your career? If you’ve decided it’s time to change your career completely, here’s a new way of changing! Before you jump ship, think about what’s been happening in your career. Have you been making little or no progress for...
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Closing the Gap on Your Career Goals
If you still picture a steady progression up the ladder when you think of your career goals, it is time to shift your thinking. For most people, climbing the career ladder is no longer an option. The working world has changed so dramatically that...
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Internet-Marketing

How To Increase Your Online Sales Anytime
Hold a discount sale on your web site. Use the sale to get rid of excess inventory, gain new or repeat customers, and increase your sales. Most businesses pick a theme for their sale, like a Halloween Sale. Below are six unique sales themes...
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Yes! Getting Targetted Hits To Your Website Is Still FREE!
Start getting some quality free traffic to your website and you don't even need to advertise for others! There used to be a time when no one cared where the visitors were coming from or what made them come to your website, as long they were...
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Link Exchanges - What they can do for your business (PART 1)
For those of you who don't know the definition: Link Exchanges are 2 links back and forth between 2 individual companies that have linked to each other. What is the purpose? To build "link popularity" within Search Engines! How Does That...
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3 Simple Ways To Dramatically Improve Your Website
Before you start worrying about marketing your website on the internet it always pays dividends to look at the website itself and get the fundamentals right before looking to shout about it from the virtual mountain-tops. You may already...
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Marketing ARTICLES:

Reach vs. Frequency: Is it better to reach 25 People Four Times or 100 People Once
Reach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking. Reach is the...
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Chicken Little and the Disintermediation Myth
If Chicken Little were alive today he wouldn’t be running around forewarning us of the sky that was about to fall. He’d be too preoccupied alerting everyone about another potential disaster - which may in the end prove to be just as erroneous as...
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Honesty is the Best Policy -- Especially When It Comes to Dealing with the Press
As a child growing up in Chicago, my friends and I would often yell at each other, "Cheaters never prosper!" if we thought someone was playing unfairly on our Catholic school playground. In the business world over the years, I've learned that...
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Five Ideas for Unique (and Cheap) Marketing
Home-based businesses generally lack the large marketing budgets of bigger companies, but a smaller budget doesn't have to stop you from engaging in clever and effective campaigns. When marketing on a budget, you need to "think outside the box"...
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